Wednesday, August 30, 2017

10 Most Expensive Keywords are For Websites.

10 Most Expensive Keywords are For Websites.

The most expensive SEM keywords may be frustrating for those in the industries, but they are the best keywords for Google, who makes 97% of revenue from advertising on Google sites (AdWords, AdSense). In the last four quarters, the biggest player of search engine history brought in $32.2 billion in total advertising revenue.

There you have it – the highest cost keywords. If you are considering entering into one of these industries, be ready to pay high cost per click rates for the top keywords. While some may start treatment facilities for the greater good, be aware that you’ll wind up in one of the most expensive niche groups, and your paid search marketing wallet will suffer from those high CPCs.

⇢The Top 10 Most Expensive Keywords Insurance
Loans
Mortgage
Attorney
Credit
Lawyer
Donate
Degree
Hosting
Claim
Conference Call
Trading
Software
Recovery
Transfer
Gas/Electricity
Classes
Rehab
Treatment
Cord Blood 

⇢Expensive keywords report

The Most Expensive AdWords Keywords

While the minimum bid per keyword is 5 cents in AdWords, the high cost keywords listed above are nowhere near that. Google can make up to $50 per click from the most expensive PPC keywords. Keyword advertising is a highly lucrative business for Google. Learn more about the costs of AdWords here.

The most expensive niche groups paying for the most costly keywords are industries with very high lifetime customer value; the most costly AdWords keywords exist in industries where the customer pay-off is considerably high. Ultimately, the amount of money insurance companies get from an individual signing up for insurance with them makes high cost per click rates worth the investment, even at $54 a click.

⇥Tips for Businesses in Expensive Google Keyword Niches

Asking yourself, Should I use AdWords? If you are in an industry paying big bucks for the most expensive Google AdWords key words

⇨Quality Score: High AdWords Quality Scores can lower your CPC and help you pay less for the most successful keywords. Tools like the Keyword Niche Finder provide you with the ability to divide large keyword lists into smaller, more segmented lists that you can easily write targeted ad text for, resulting in improved Quality Scores and better keyword rankings.

⇒How Does Google Make Its Revenues?

Many people are surprised to find out that Google makes 97% of their revenue from online pay-per-click advertising. We decided to dig in and break apart exactly which keywords makes Google the most money.

⇨How Was the Data for the Most Expensive Keywords Study Compiled?

For the Most Expensive Keywords Infographic, we compiled data from our own large keyword database and the Google Keyword Tool to determine the top 10,000 most expensive English-language keywords over a 90-day period.

We then organized the grand total keyword list into categories by theme, such as "Credit," or “Insurance.” The largest keyword categories were determined by weighting the number of keywords in each category, as well the estimated monthly search volume and average CPC for each keyword.

⇨Why is Quality Score Important For Bidding on Competitive Keywords?
Quality Score is key for using AdWords effectively and getting the most out of your advertising budget. When bidding on competitive keywords, Quality Score is especially crucial because High Quality Scores can help you lower your average cost-per-click.

⇨Why is it Important to be Specific When Bidding on Expensive Keywords?

Targeting more specific keywords ensures that you only pay for keywords that are relevant to your business. Target specific, 3-5 word keywords. Implementing a keyword tool can help you generate specific keyword ideas, just make sure you are only paying for keywords that are specific to your business.